Advisory Council
Our advisory council brings together 14 senior leaders from the insights industry and academia. They shape the guidelines and guardrails behind the Standard, and they keep the work grounded in the questions practitioners face when they buy, use and evaluate synthetic data.
We are grateful to each of them for lending their expertise to this effort.
Independence
The council shapes the guidelines and guardrails behind the standard. Council members play no role in certifying, endorsing or evaluating individual providers, and are not involved in certification decisions or in any provider publications. Members serve as individuals, not as representatives of their employers.
Taylor
Anderson
Senior Director, Global Insights Capabilities
Colgate-Palmolive
Christian
Kurz
Senior Vice President, Global Streaming Research
Paramount
Nima
Gohil
Director, Market Consumer Intelligence
LVMH
Fenny
Léautier
Head of Consumer Insights & Marketing Academy
Philips
Christina
Habib
Strategic Advisor
Formerly P&G, Unilever, Merck and Booz Allen
Dr Massimiliano
Marinucci
Founder
NumiNate; formerly Coca-Cola and Unilever
Gavin
Johnston
Director of User Experience Research
Hyatt Hotels Corporation
Rory
McDonnell
VP Insights & Analytics, Global Marketing
Glanbia
Michael
Nevski
former Director, Global Insights
Visa
Carl
Persson
Vice President, Head of Global Food Insights
PepsiCo
Prasad
Polur
Partner
Suvan Ventures; formerly Unilever and Whirlpool
Joni
Salminen
Associate Professor
University of Vaasa
Nils
Stotz
Head of Product Experimentation
Zalando
Olivier
Toubia
Glaubinger Professor of Business
Columbia Business School